FOR IMMEDIATE RELEASE

December 10, 2014

United Way Progressing Towards Fundraising Goal

VICTORIA, BC – Four months into its community campaign, United Way continues to be committed to meeting its goal of $6 Million. Hundreds of workplaces, individual donors, partners and volunteers have thrown their support behind the campaign and collectively have helped to push the campaign total to 72% of the overall goal.

The dedication and commitment from workplaces, individual donors, partners and volunteers has been tremendous and work is still underway as campaigns are active in the month of December and some workplaces will run their United Way activities in January and February to best suit their workflow cycles and employee schedules.

United Way is grateful for the leadership and generosity that has been so evident during the 2014 community campaign. “As the holiday season fills the streets and homes of Greater Victoria, we are encouraging anyone who is thinking about making a charitable gift to please consider giving the gift of community through United Way,” says Patricia Jelinski, CEO at United Way. Many donors come forward during this season as holiday appeals are prevalent and as they complete their charitable giving within the current tax year.

“At our campaign kick-off in September I talked about the great need in our community and with that in mind we were challenging ourselves to do more. I asked our advocates and our supporters to unite with us – to stretch and push even harder to reach our goal of $6 Million,” says Jelinski. “United Way is about the collective and how together we can change lives and build a strong and caring community. We know that even a small donation, as part of a broader community effort makes a big difference.”

When you give to United Way, you support a network of services that provide a greater chance for everyone to live better lives; help children and youth gain life skills and transition to adulthood, support families that are working to meet life’s challenges and connect seniors with their community to reduce isolation.

Donations to United Way’s community campaign are accepted at workplaces, United Way’s office at 1144 Fort Street, via phone 250-385-6708 or online at uwgv.ca.

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For more information, please contact:

Heather Skydt
Director, Marketing and Communications
United Way
Work: (250) 984-2269
Email: heather@uwgv.ca

Patricia Jelinski, CEO
United Way
Work: (250) 220-7364
Cell: (250) 217-8698
Email:  patricia.jelinski@uwgv.ca

ABOUT UNITED WAY: United Way is a year-round fundraiser and community funder working to address the immediate needs of our most vulnerable citizens, while also creating long-term strategies to target the root causes of social issues. We have a strong history in Greater Victoria – over 77 years and $144 million dollars raised. As the region’s largest non-government funder, we are one of the few organizations to provide multi-year funding to ensure we support a strong and stable network of services. We work collaboratively, in a “united way” bringing business, labour, government, the non-profit sector and donors together to build a strong and caring community.