THREE GROCERY CHAINS TEAM UP WITH PHILLIPS SODAWORKS TO RAISE FUNDS FOR UNITED WAY

PhillipsPopVICTORIA, BC – Working in a ‘united’ way for our community through soda sales, Phillips Sodaworks are donating .25 cents/bottle and $1.50/case from every product sold at participation grocery stores Thrifty Foods, Save-on-Foods and Country Grocer to United Way from August 15 to Sept 15, 2016.

Known as the ‘United Together Campaign’ 21 store locations throughout the CRD will include a display unit showcasing the option of soda six packs with Phillips Sparkmouth Ginger Ale, Dare Devil Orange Cream, and Capt Electro’s Intergalactic Root Beer and neck tags for single bottles found on the shelves encouraging the point of sale promotion.

This is the first time these grocery chains have joined forces to provide a common product with sales going back collectively to a local cause. “At United Way we are always looking for new partnership opportunities and ways to collaborate with businesses to support people in need,” says Bruce Williams, United Way Campaign Co-Chair. “It’s a privilege to be working with four partners who are deeply committed to our community, as they all prove in their day to day operations.”

“We are thrilled to be able to team up with United Way and our local grocery partners on this campaign.  So much of our support comes from families who value local products with real ingredients, and we jumped at the opportunity to be able to turn around and support them,” says Matt Phillips, Founder, Phillips Sodaworks.

“Thrifty Foods is happy to be part of the United Together Campaign with Phillips Sodaworks, United Way and the other participating grocery stores. All partners are sharing a common goal of supporting our communities, helping to strengthen our families, children and youth which build stronger communities,” says Vivian Chenard, Manager, Community Relations, Thrifty Foods.

“Save on Foods has always been an active supporter of our community and this is a good opportunity for us to not only support United Way in their fundraising effort but support one of our local supplier partners who have stepped up to the plate to raise funds for Greater Victoria. We are proud of the relationship we have with Phillips Brewing and look forward to helping United Way,” says Ted Pigeon, Store Manager, Save on Foods.

“When Country Grocer was approached by United Way to be part of this campaign we couldn’t say no! Teaming up with other grocery stores and Phillips sounded like a great way to combine our efforts to raise funds and awareness for such a worthy cause. We’re looking forward to seeing the outcome,” says Tammy Averill, Marketing Manager, Country Grocer

This promotion jumpstarts United Way’s 2016 Community Campaign. The organization’s official launch event Fill the House will take place on September 14 from 7am to 1pm at Mayfair parking lot (Blanshard/Finlayson corner). United Way is looking to Fill the House with the essentials to set up our youth, families, adults and seniors who need a bit of help on the road to success. A full shopping list for this product drive can be found at uwgv.ca. Community lunchtime BBQ by donation and United Way 2016 Campaign announcement will take place from 11:45am-12:45pm.

Heather Skydt
Director, Marketing and Communications
United Way
Phone: (250) 984-2269
Email: heather@uwgv.ca

Tammy Averill
Marketing Manager
Country Grocer
Phone: (250) 708-3902
Email: taverill@countrygrocer.com

Ted Pigeon
Store Manager
Save On Foods
Phone: (250) 477-2433 ext. 9-637
Email: 924sm@owfg.com

Jim Lister
General Manager
Phillips Sodaworks
Phone: (250) 380-1912
Email: jim.lister@phillipssoda.com

Vivian Chenard
Manager, Community Relations
Thrifty Foods
Phone: (250) 483-1780
Email: vchenard@thriftyfoods.com